Google shopping ads are most familiar to those; running ecommerce website. Ecommerce websites are selling products through website and generally setting up shopping ads (PLAs) in order to increase revenue from online marketing campaign. So, product listing ads are most important in terms of running shopping ads campaign over Google network.
Advantage of using shopping extensions:
Merchant promotions: Merchant promotions feed specifications are one of the most important parts while creating feed file for the product. Promotional text usually displays along with ads. So, it is recommended to share the discounts and promo codes or promotional text if any during product listing ads.
Product ratings: Products rating is one the second important terms while setting up the product listing ads. Product rating allows to display aggregated star ratings and link to customer reviews for the products. It is very helping in terms of conversion.
Trusted Stores: Trusted store certification plays very important role for product listing ads as it plays decisive role in terms of conversion. The PLAs having trusted stores certification leads to have high conversion as you’re trusted by Google as a great place to shop.
So, it is advisable to use the advantage of shopping extensions. If you are looking for PPC management services in India; we will be very happy to assist you.
Advantage of using shopping extensions:
Merchant promotions: Merchant promotions feed specifications are one of the most important parts while creating feed file for the product. Promotional text usually displays along with ads. So, it is recommended to share the discounts and promo codes or promotional text if any during product listing ads.
Product ratings: Products rating is one the second important terms while setting up the product listing ads. Product rating allows to display aggregated star ratings and link to customer reviews for the products. It is very helping in terms of conversion.
Trusted Stores: Trusted store certification plays very important role for product listing ads as it plays decisive role in terms of conversion. The PLAs having trusted stores certification leads to have high conversion as you’re trusted by Google as a great place to shop.
So, it is advisable to use the advantage of shopping extensions. If you are looking for PPC management services in India; we will be very happy to assist you.
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